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Nothing changes faster than the World Wide Web and its related Internet and IT technologies. In addition economic, business and socio cultural trends influence each business and its activities. Every new multi media or IT, Internet technology project should incorporate the latest business and strategy knowledge and use the most advanced and adequate technology in the market. Foresight stays on top of this dynamic continious technological and business environment changes and assesses the potential of what these technologies and business trends can do and mean for your business. This is our passion. Foresight will help you to fully comprehend the strategic impact of e-business, e-commerce, and multi media solutions. We show you how to harness technology and creativity to achieve your business goals. What can we do for you?
e-business is the transformation of business processes through the use of Internet technologies. This means using technology to transform your business processes such as sales, marketing, purchasing or customer service. We sit together with you and analyse your company's business processes and the way you interact with customers, competitors or suppliers. This so called value exchange analysis, helps to assess what opportunities lie within the existing relationships of your business. With the insight of this value exchange analysis we build a scenario analysis with which we assess the concrete opportunities and risks that a transformation of existing business processes/relationships bear for the future of your business. The scenarios building gives you a possible future and facilitates the discussion of strategic alternatives. Once you have thoroughly understood the strategic impact we define together with you the e-business strategy, build and implement together with you a successful plan. Our tailored consulting approach helps pace your business transformation as your distinct needs develop - changing your business to help you compete and succeed in the future. Talk to us and we provide you with a concept and a cost estimate to show you how we can conduct a value exchange analysis for your company.  content management
An effective company web presence draws your target audience on your site and also makes them come back. This can only be achieved by a user focused rich and up to date content. Foresight can develop a content management strategy for your company that enables you to provide adequate content and use software tools with which you can change content fast and cost effective yourself. Whether you would like to filter industry or product relevant information/news from existing publications on to your web site or produce content specifically for your site Foresight copywriters and consultants can do it for you. Talk to us and we provide you with a concept and a cost estimate to show you how easy we can make content management for your company. To manage the knowledge of your company's employees is today one of the most significant and valuable challenges. An effective IT and Internet based knowledge management system will make relevant information and expertise instantly accessible throughout your organization. This will interconnect the "brains" that run your organisation at the speed of light and will significantly improve the pace and quality of decision-making. Knowledge will be shared, and instantly access able. You will move faster and more efficient ahead and hence create a competitive advantage. Foresight will work with you to build a knowledge-based information network capable of effectively linking your customers, vendors, and employees. This extranet or Web-based knowledge bank will serve as a place for people to work together on projects, manage documents and share information in a collaborative manner. Our Web technology solutions provide you with:
Talk to us and we provide you with a concept and a cost estimate to show you how we can make knowledge management work for your company. A Web Site Audit is a comparative analysis of a company's own web presence in relation to the web sites of the industry competitors. The audit analyses issues such as.
Talk to us and we provide you with a concept and a cost estimate to show you how a web site audit can help your company staying ahead of the competition.
Analysis: Defining clear objectives about the purpose(s) of your web presence is the critical first step. Clear and realistic objectives are needed to make your web site a success. The opportunities for which a web site can be used are very diverse. Everything ranging from lead generation, customer loyalty generation, product support, sales and shop activities, to entertainment. Depending upon your company and project objectives the purpose and the target audience of your web presence needs to be defined. Foresight's consultants sit together with you and analyse your companies activities and then step by step develop realistic and scalable objectives with you. Concept: After knowing your objectives and your target audience the web site model(s) which need to be employed to reach your goals have to be selected. Each model specifies what you actually put on your web site. Would you like to provide information and picture material about your products and/or services? create a forum for your target audience, provide support, sell products, or create a platform for your employee's? just to name a few. In general we differentiate between eight web site models.
The above models are rarely used by itself. It is mostly a combination of models employed. The different models help to narrow down what your companies web presence should be all about. Which models do you need to reach your objectives? Which content do needs to be on your site? Which functionality does your site need? What should the design look like? Foresight Consultants will help you to find adequate answers to these questions and develop a concept that suits your company and reaches the defined objectives. After the concept for your web site is defined, the actual production of the web site can start. Parallel, a web site promotion plan can be developed. Foresight can develop a marketing/promotion concept to that your web site is connected to your target group in the virtual world? Read more about it in the web promotion section. The actual web site production starts with a detailed project and work plan in which such issues as the following are addressed. How much money is needed to reach the objectives Realisation: The most essential points which Foresight can carry out for you are the following:
Foresight will look in such issues as Did you really reach more clients?, Did you cut costs in the support?, Did you reach the sales targets? Is your forum meting point accepted by your target audience? In addition questions like how do your web site visitors navigate through the site? How long do they sty on the web site? Where do most people leaf the site? Which parts of the site are forgotten? From which sites do most of the visitors come from? The answers to these questions help to further refine your site and adjust it if necessary. |
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